Janine Toro is a user experience leader and advocate of digital product experiences as well as the users that interact with them. People are at the heart and center of her process of building meaningful, enjoyable end-to-end experiences. She uses empathy and design thinking methodologies to understand human behavior to strategize design decisions. Janine believes accessibility and inclusivity in design are critical for a better experience for all.
Currently, she is working as a UX Strategy Lead at Instrument, an adjunct professor, in the graduate design programs at Pratt Institute and the School of Visual Arts. She is also on the AIGA NYC Board and is helping spread their mission of championing the future of design for all. Janine is also a Pratt Center/Made in NYC fellow where she works with small businesses, providing workshops and UX courses. Her career spans agencies, start-ups, and in-house where she has gained buy-in with stakeholders on the value of UX and its influence on business strategy.