Product Photography Studios

Made in NYC provides free product photography five times per year. All images are shot and retouched by Pratt students supervised by a Pratt professor. Participating businesses receive:

  • A one-hour session with a student photographer
  • Five retouched hi-res product images
  • One professional headshot
October
21
2022
11am – 5pm
November
11
2022
11am – 5pm

Camera Controls & Lighting

This workshop will explain the settings in digital cameras whether a digital 35mm or phone camera is being used. ISO, depth of field, shutter speeds as well as the automatic settings will be covered to teach participants how to manage their photography to achieve the results they intend. The use of lighting whether daylight or artificial will be discussed in regards to students’ current photography to help problem solve lighting concerns to enhance better captures.

Participants will receive professional feedback on their website and social media images, and every manufacturer will leave with tangible ideas and strategies for improving their brand and product photography. Composition and styling will also be covered as well as in home/studio setups.

This workshop aims to empower manufacturers to be self-sufficient in documenting their products as well as crafting creative image-making for marketing and documentary purposes.

No previous experience is necessary, and returning participants are always welcome to refresh their skills and receive feedback from the class.

November
19
2022
12pm – 4pm
December
19
2022
5:30pm – 9:30pm

Photo Editing & Retouching

This workshop will cover the basics of cropping, managing resolution sizes, basic color and contrast adjustment, as well as removal of unwanted elements in images. Participants are encouraged to bring their own files to edit, whether shot on a digital camera or phone, and the instructor will go over creative editing solutions for each manufacturer.

The goal of this course is for everyone to leave the class with an understanding of the editing process, which will also enhance an understanding of the effects of camera settings and use of lighting.

The class begins with an overview of the Lightroom and Photoshop interfaces, as well as free online photo editing websites that mimic these interfaces. Aside from covering basic editing and navigation of editing software, participants should feel free to come with specific questions to aid their retouching needs.

No previous experience is necessary, and returning participants are always welcome to refresh their skills and receive feedback from the class.

November
21
2022
5:30pm – 9:30pm
December
17
2022
12pm – 4pm

Factory Photography

Through our Factory Photography program, Made in NYC members who offer manufacturing services receive professional photography of their factory’s capabilities, unique offerings, as well as their team in action. Our team will schedule visits on select days throughout the year with selected member companies to photograph their factories and meet your team to learn more about your story. Participants should be prepared to dedicate at least 90 minutes for their factory shoot, with their full team present and working at full capacity to highlight your operations. Participating businesses will receive five to ten retouched hi-res factory photographs, along with raw files from the shoot.